AMD Sets Major Pitch For Small, Midsize Firms

魅力に乏しい。

The Sunnyvale, Calif., semiconductor company on Monday expects to unveil an initiative -- code-named Hardcastle and now renamed AMD Business Class -- that comes with a "platform" of chip technologies to help PC makers build machines tailored to the needs of smaller companies. AMD's effort is based around its Athlon and Phenom microprocessors, which come in models with two, three or four electronic brains, as well as accessory products called chip sets that AMD has offered since its 2006 purchase of ATI Technologies.